Tuesday, December 21, 2010

Alexa Chung on vintage fashion

"Williamsburg is sort of like my lover, whereas London is more like my husband. I love my husband, and I'll always be with him, but Williamsburg is so exciting."


Thursday, October 14, 2010

Boutique highlight: Preloved

Founded by Julia Grieve and located in the amazing shopping district of Queen Street West in Toronto, Preloved is a one-of-a-kind shopping experience.

The clothing sold at Preloved are all made from reclaimed vintage fabrics.

Preloved's website states, "our passion is design and our philosophy is sustainability. Attention to fit, comfort and style has been our driving force."

Check out the Preloved website and online boutique!


Also, check out one of their shows from a previous LG Fashion Week in Toronto.


Event: The Chosen Ones @ 107 Shaw "Rocktober"


This month's vendors are:
Curtis Santiago
Leilanni Land
Black Market // General
Bobby McGee
Pretty Freedom
Chosen (formerly Sunday Girl)
Lulu Again
Shoebox Vintage
Sarah McGivney
Stacked


Photography credits: Michelle shot exclusively for 107 Shaw Gallery by Savannah Allmin. All clothing selected from "The Chosen Ones" and styled by Savannah Allmin.

Check out the Facebook event page!  Chosen Ones "Rocktober"

What's so great about going vintage?























1. You can assemble a vast wardrobe

2. This mode of shopping can help determine your best style options

3. Experienced vintage clothes shoppers can assemble a complete outfit in one go

4. You'll get honest opinions from sales staff and other customers

5. It's a chance to use your wits: In a retail environment it takes no brains at all to assemble an outfit the magazines say is hot, plop it down at the till, and go. But at a vintage store, you must be on your toes.  At a very basic level, it's calling hunt-and-gather instincts into play.

6. You can get better long-term value for your money at vintage stores.

7. Vintage is good for the environment: By making the decision to purchase vintage clothing, you are helping to prolong the useful life of a garment, reducing waste and amortising the cost of its manufacture upon the environment.

8. Shopping vintage helps local business!
-Excerpt from "It's Vintage Darling! How to be a Clothes Connoisseur" by Christa Weil. 2007.

Fabulous tips from My Zero Waste blog


BUYING CLOTHES THE ZERO WASTE WAY
1- REDUCE. Buy fewer clothes of better quality. We’ve all bought cheap stuff that looks naff and most of us will have splashed out on a quality outfit that makes us feel, and look like a million dollars. We all know which gives us greater satisfaction and is the more eco-friendly choice don’t we!?
2- SUPPORT CHARITY. Gone are the days where charity shops are full of Granny’s cast offs. Now you can buy up to date, good quality and even vintage clothing from charity shops across the country.
3- SWISH. Swishing involves getting your friends together to swap gorgeous clothes and party at the same time. One girl’s rubbish becomes another’s treasure. Eat, drink and trade merrily whilst keeping clothes out of the landfill.
4- SWAP If you can’t get to a swishing party!

My personal favourite vintage stores in Toronto

Located at: 1239 Queen Street West



Located at: 1290 Queen Street West



69 Vintage located at: 1100 Queen Street West
69 Vintage Collective/BTP located at : 1207 Bloor Street West



Located at: 14 Kensington Avenue





BlogTO lists the best vintage stores in Toronto

Live in Toronto, or at least somewhere nearby?
Then check out these amazing vintage stores. BlogTO has compiled a list of the top places for vintage finds in the city.

I've frequented many of these stores, and they have a great selection of vintage clothing from every era. A fan of the 40s? A fan of the 50s? 60s? 70s? 80s? Even 90s? (Good lord, now that early 90s is considered "vintage" it makes me feel old!) then visit these shops and you'll find the best of the best.

The Best Vintage Clothing Stores in Toronto

Photo taken from BlogTO